Thats What They All Say

After their popularity surged in early 2020, rapper Jack Harlow transitioned into a new stage of his career with debut album That's What They All Say, with collaborators like Lil Baby to Adam Levine. The Louisville MC's debut set expands his repertoire with a collection of laid-back anthems. Production notes from an all-star cast act as sounding boards for different aspects of Harlow's style: Harry Fraud scores the smooth yacht rap of "Keep It Light," JetsonMade sends the boat to sea with the soul-addled "Same Guy," and legendary producers Scott Storch and Boi-1da help secure a second key hit for Harlow with the floaty "Tyler Herro." As expected, Harlow helms the album's narratives with his signature charisma, swerving from introspective quarantine laments ("Baxter Avenue") to the "cosigned by Diddy" boasts of "Face of My City" as he rounds out the project's range of sonics. ~ David Crone